I learned to write promotional copy while managing large entertainment events with CBS, CBC, and all the major publications and television productions that create music and visual art. I worked international projects with countless promoters and record labels, plus PR and talent agencies in NY & LA.
I also managed digital promotion for one of America’s top media trainers. <\/p>\n\n\n\n
Writing SAMPLE #1<\/strong> … COVID CRYSTAL BALL GAZING – *1,700 WORDS<\/strong> Writing SAMPLE #2<\/strong> … NEWSLETTERS<\/strong><\/strong> Writing SAMPLE #3<\/strong> … CRYPTO VOLATILITY & DE-COUPLING – *550 WORDS<\/strong> Writing SAMPLE #4<\/strong> … ADVERTISING for Mental Health Services – *300 WORDS<\/strong> Writing SAMPLE #5 … SCRIPT<\/strong> for Advertising VIDEO – *14 WORDS<\/strong> Writing SAMPLE #6<\/strong> … B2B\/B2C Q4 2022<\/strong> Art & Music Overview – *2,700 WORDS Writing SAMPLE #7<\/strong> … GROCER TODAY Article<\/strong> for the Olympics Writing SAMPLE #8 … SCRIPT <\/strong>for Pink Salmon <\/strong>video for Wild Salmon Cove Writing SAMPLE #9 … WHITEPAPER for Coinseason crypto exchange<\/strong> Writing SAMPLE #10 … <\/strong>TECHNICAL Writing for B2C Writing SAMPLE #11 … <\/strong>Cannabis Goes BLOCKCHAIN Writing SAMPLE #12 … <\/strong>Supply Chain on Blockchain using IPFS Writing SAMPLE BLOGS … <\/strong> CONTENT<\/a><\/strong> BOOKS<\/strong> I write in various styles, from traditional to digital, and longform to tweet. I also RESEARCH & WRITE book manuscripts, and scripts for video. My RESEARCH is so thorough, I’ll know your competition better than you\u2013ask me. I learned to write promotional copy while managing large entertainment events with CBS, CBC, and all the major […]<\/p>\n","protected":false},"author":1,"featured_media":557,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-138","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/pages\/138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/comments?post=138"}],"version-history":[{"count":74,"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/pages\/138\/revisions"}],"predecessor-version":[{"id":757,"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/pages\/138\/revisions\/757"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/media\/557"}],"wp:attachment":[{"href":"http:\/\/www.area46.com\/mjc\/wp-json\/wp\/v2\/media?parent=138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
A small sample of my writing<\/strong>:<\/p>\n\n\n\n![\"\"](\"http:\/\/www.area46.com\/mjc\/wp-content\/uploads\/2022\/12\/RestaurantCovid-1280-1-1024x492.jpg\")
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“Surviving a pandemic depends on your ability to adapt. Under the shadow of Covid-19, health and business success is not about strength as much as you might think<\/em>.”
Click HERE to read the FULL article<\/strong><\/a><\/p>\n<\/div><\/div>\n\n\n\n![\"\"](\"http:\/\/www.area46.com\/mjc\/wp-content\/uploads\/2022\/12\/AnsellWHY800-Stretched.jpg\")
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I GHOST WROTE NEWSLETTERS for over two decades for busy company owners and CEOs. Many leave it to my discretion to choose the subject matter. I also often EDUCATE my clients respective of the material, plus some I TRAIN so they can respond directly.
I research and interview my clients extensively to understand their point of reference and philosophy. Most trust me to post and respond on social media in their name.
NEWSLETTER SAMPLES<\/strong><\/a><\/p>\n<\/div><\/div>\n\n\n\n![\"\"](\"http:\/\/www.area46.com\/mjc\/wp-content\/uploads\/2022\/12\/RollercoasterBearBull1280-2347515-1024x576.jpg\")
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“Is there a solution to roller coaster volatility and wild crypto price fluctuations? Yes, of course, but it\u2019s complex, and it can\u2019t be tamed with just one strategy. Change is no longer just about technology. Psychology also plays a role, respective of trust.<\/em>“
Click HERE to read the FULL article<\/a><\/strong><\/p>\n<\/div><\/div>\n\n\n\n![\"\"](\"http:\/\/www.area46.com\/mjc\/wp-content\/uploads\/2022\/12\/Hand-984170-800.jpg\")
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“Art Therapy, is about making the unconscious \u2026 conscious. Uninhibited art has power to heal, and is a direct route to the hidden areas of our psyche. It\u2019s not about making art per se, it\u2019s about letting your mind run free to see where it takes you<\/em>.”
Click to see the Promotional AD online<\/strong><\/a><\/p>\n<\/div><\/div>\n\n\n\n![\"\"](\"http:\/\/www.area46.com\/mjc\/wp-content\/uploads\/2022\/12\/tetrahydrocannabinlScreenGrab.jpg\")
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I’ve written scripts for video for over two decades.
This sample is a PROMOTIONAL video for the CANNABIS industry.
Click for the 1 Minute video<\/a><\/strong><\/p>\n<\/div><\/div>\n\n\n\n![\"\"](\"http:\/\/www.area46.com\/mjc\/wp-content\/uploads\/2022\/12\/Q4ChaosArtMuisc2022-1920-1024x768.jpg\")
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“Even though 2022 has been massively chaotic and contentious for almost everyone, there have been enough winners in visual art and music to keep serious artists excited about 2023 in both traditional and NFT markets<\/em>.”
FULL article<\/a><\/strong> <\/p>\n<\/div><\/div>\n\n\n\n![\"\"](\"http:\/\/www.area46.com\/mjc\/wp-content\/uploads\/2022\/12\/Grocer_Today_Feature-760x1024.jpg\")
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I began my career writing for print. Today my work is mostly digital.
Canadawide Publishing asked me to write a piece for GROCER TODAY.
I’m a trusted Olympics source for several news companies;
Globe&Mail<\/a><\/strong>, Seattle Times<\/a><\/strong>, Vancouver Sun<\/a><\/strong>, ESPN, Asahi Shimbun, CBC<\/a><\/strong>, +++
<<*Click the PIC to enlarge the GROCER TODAY article <\/strong>
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Activism is big business today. This vid addresses the challenges of the seafood industry in Canada and around the world. I’ve written activism-related copy for several years.
Watch the video<\/a><\/strong>
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Coinseason was one of the first exchanges to launch in Canada.
I also write Pitch Decks, Sell Sheets, Catalogs<\/strong>, et al.
Click to see SAMPLES<\/strong><\/a>
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I distill complex technology into easy-to-understand copy.
I don’t have a tech degree, but I do have enough coding and network knowledge to take even the most complicated material, and condense it so that all stakeholders and prospects easily understand the basics, and how to leverage it for their ecosystems.
Click HERE<\/strong><\/a>, the PIC for a sample
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“A number of cannabis companies already utilize blockchain, like BLOCKStrain<\/strong><\/a>, Greenstream<\/strong>, and Budbo<\/strong><\/a> with many more coming online every day. Blockchain development companies like DMG<\/strong> are rolling out solutions across the entire cycle.”
Click the PIC, or here to read the FULL article<\/a><\/strong>
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“When your life is reflective of the success of your brand, it\u2019s a constant challenge to find and develop more flexible and cost-effective solutions, which basically means matching the right technology to your expectations<\/em>.”
Click for the FULL ARTICLE<\/strong><\/a>
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I researched and GHOST WROTE BLOGS<\/strong> for more than two decades.
The samples here represent a small portion of BLOGS I wrote for one client.
Blog copy was also used in Newsletters, Twitter, LinkedIn, Facebook, et al.
Click for BLOG SAMPLES<\/a><\/strong>
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Content covers a wide gamut, from writing, to photos, illustration, and video.
I can create all the elements independently, or work within a team.
A small sample of CONTENT<\/strong><\/a> I\u2019ve created for a variety of projects.
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I wrote Leverage Olympic Momentum<\/a><\/strong> \u2026
a groundbreaking introduction to DISRUPTION<\/strong><\/em> & Growth Hacking IRL.
lululemon<\/strong> used it as a roadmap<\/a> for their<\/em> historic bendy-stretchy Off-Broadway Olympic promotion. lululemon is now an official Olympic Sponsor. I also wrote extensively for the book\u2019s support blog, surpassing over a million views a month.
CBC<\/strong> featured me regularly on the Olympic news series, ROAD to the GAMES<\/a><\/strong>
An EXCERPT<\/strong><\/a> <\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"